If you're a regular reader of this blog, you know that I am very keen on ArtFire. I think they should put me on the payroll (that's another post). I am a regular reader of the forums over there, and every day, there is at least one post from someone lamenting about having "0" sales. Trust me, I've been there. I don't have hundreds or thousands of sales, but I don't whine about it. I'm hustling every single day. I'm actively blogging. I'm constantly listing new products. I'm following blogs that I love. I comment on those blogs. I participate in giveaways. I host giveaways. I spotlight other artisans. I buy from other artisans. This is business folks! You can't just sit back and wait for the sales to come no matter how great your product is! I'm discouraged all the time. I bust my hump, but I keep my chin up and stay positive. We're living in a rotten economy right now coupled with a typically slow sales period. There will be some setbacks and some slow periods, but the key is to keep at it.
Do you have a blog? If not, get one and post something meaningful or insightful at least 2-3 times a week. Follow some popular blogs and actively read and comment on them. You'll pick up readers and followers for your blog thus bringing more exposure to your shop and your product. Participate in or sponsor a giveaway. People love, love, love (did I say love?) free stuff! Do you sample with every purchase made from your shop? If not, try it-especially if you have a new product launching or if you have a slow moving product that you want people to try out. Oh yeah, you must advertise! That's a must. Project Wonderful is a very inexpensive way to get your shop seen. Participate in sample boxes. These are just a few tips, but you get the point.
Okay, I'm jumping off my soap box. I just get a little frustrated sometimes by all the whining and complaining I read. In closing, don't speak about it, be about it!