Thursday, September 4, 2008

It's 6:00am. Why Am I Blogging?

Good Morning!

I've been up since 5:30 EST, and I usually set my alarm for this time every weekday because I like to work out in the morning. I'm usually dragging, but this morning, I'm feeling rested, refreshed, and creative! I've made some new M&P soaps, and I'm working on a few new candles-all since I've awaken.

I've been kinda bummed because my online sales are extremely slow. I don't have a lot of money in my budget for marketing, so I am taking to the blogging and twittering circuit to get my name out there. One thing I've learned is it's not only what you sell, but how you sell it, meaning, not only is the visual appeal important, but the way you describe your product is equally important. Let's face it, there are thousands of soap and candle makers out here, and the Internet is very competitive. How are you going to stand out? By having top notch photos (no, I don't have a pro photographer, but a good camera, the right angles and lighting are my best friends. Using descriptive words in my product descriptions are important also, but most importantly, what will my product do for you? Hey, I've got work to do. I'm shelling out all this good advice and haven't done much myself.....Later!

1 comment:

Anonymous said...

I blog at crazy hours too. I think clearer when everyone else is asleep.